Hyundai Keeps Genesis and Equus Models in the Family
Published Thursday, 14 April, 2011 by Blog Admin. Categories: New Inventory, News.
The Hyundai Genesis and Equus will not become part of an independent premium brand - as recent rumors may have suggested. Hyundai Motor Co. has officially ruled out the possible plan due to substantial risk of cost and possible damage to sibling nameplates. "There are no plans for Hyundai to make a separate brand," 1 said Vice Chairman Shin Jong-Woon, in an interview at the automaker's South Korean headquarters.
Spokesman Frank Ahrens said on the…